You’ve had an a-ha moment, right? I mean we all have at some point or another. The clouds open up, the waters part, and there is the answer, the thought, the solution we’ve been struggling to find. A-ha moments also take the form of validation expressions. “A-ha! I knew it!” can be one of the most satisfying feelings, even though we don’t like to admit it. We seek these out, sometime rely on them to move ahead. Especially in creative fields, where our whole goal is to connect dots that others may not see or fathom a connection. The “a-ha!” is what we live for.
Posts Tagged ‘concept’
June 2nd, 2010
Written by Cynthia Thomas
@deziner
Putting the Human Back in Humanity
There’s been talk about a shift in sentiment that has been evolving over what seems to be just the last few months. A backlash if you will against the thinking surrounding social media and the focus on implementation tactics. A level of frustration with the trepidation, nervousness and overarching reluctance to embrace social media for a fear of “doing it wrong.” I have a thought a lot about this. And it goes a bit beyond embracing a new channel. I think the core issue is deeply rooted—more than we want to admit. Because I see social media’s influence going way beyond a marketing or engagement tool. It’s actually working towards putting the human back into humanity.
