concept « Translator: A Digital Experience Agency

January 11th, 2012

@deziner

Pinking

I just sat through a live webinar hosted by FEI – Front End of Innovation titled “Womenomic Meet Design: A Female innovation Strategy.” It was a presentation about the findings of a 3 year research project titled “Female Interaction,” a multidisciplinary research project focusing on female interaction design for advanced electronic products. If you haven’t heard about it, it’s quite facinating. You can check out more information on their site.

While the information was great, my key takeaway wasn’t an insight or idea, but rather a term: Pinking.

Tagged with: concept, human behavior, Pinking, user-centric

4 Comments

December 1st, 2011

Written by Cynthia Thomas

@deziner

Innovation

Innovation has become both the holy grail and an overused buzz word in today’s society. Turn any direction and you hear and see businesses, leaders, and people touting their dedication to innovative products, processes and general ways. It is a noble focus. The world is better with energy being funneled to something like innovation rather than a slew of other goals.

But I wonder if we don’t fall victim to defining innovation in the wrong way…

Tagged with: concept, ideas, innovation

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October 11th, 2011

Written by Cynthia Thomas

@deziner

“You know you’re branding your children, right?” said with snark.

I had this said to me recently in the course of a discussion regarding the sharing of my 2 boys’ endeavors via social channels. I’ve taken to talking about them under the label “littlemen” both offline and online, utilizing the term in discussions in reference to them, as well as the hashtag #littlemen, #littleman & #littlestman when sharing on social platforms. It wasn’t the first time I’ve heard a comment of this nature in reference to what I was “doing:” putting in place these external, recognizable “marks” that refer to my boys. But I never really gave much thought to it, and even joked about it myself at times. “They’ll thank me for it later on.”

But this time it struck me differently.

Tagged with: branding, concept, ideas

2 Comments

October 10th, 2010

Written by Cynthia Thomas

@deziner

Answers Not Needed

This weekend I had the opportunity to attend the pilot session of the “SisU Bootcamp: Your New Mission in the Sisterhood of Success.” The event was ran by the ever engaging @ChiefHotMomma and the entire session was amazingly beneficial. But one activity stood out for the applicable lessons it taught. Do answers really solve problems?

Tagged with: concept, experience design, human behavior, sisU

5 Comments

September 19th, 2010

Written by Cynthia Thomas

@deziner

Creativity: Thought or Expression?

Translator friend @raffel just recently captured and shared in a blog post notes surrounding a discussion that was held at lab hours a few weeks back. The topic: the definition of creativity. The discussion was spawned from the talk myself and @rohdesign did for @mke_ux about sketching. In the talk, we discussed the notion that sketching is not drawing, and that people discount their ability to be creative because of their inability to draw well. My stance? Creativity is the act of thinking outside the the expected.

Tagged with: concept, creative, creativity, Philosophy

4 Comments