Posts Tagged ‘Advertising’

A collection of aphorisms, Vol. 1

A short collection of beliefs, conversation starters, and thoughts to ponder over coffee.

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Getting comfortable with being uncomfortable

Whether it’s growth, progress, innovation, change, none of it comes without a price. The last three years have been the most uncomfortable period of my professional career. Not that long ago, I seriously thought my best days were behind me. This weekend, I will turn 50 years old and I am here to say I survived being uncomfortable. I got through it, and I love what I do again. This is a short auto-biography of the last few years.

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Legal vs. Right

Today I happend across this in an article in Adweek about digital advertising trends. You can check out the entire article here, but this one stood out to me: “Researchers have found that major websites—specifically Hulu and MSN.com—have been following visitors with a file called a “supercookie,” which continues its tracking even after users delete it in their Web browsers. Not surprisingly, this doesn’t go over well with consumers. When called out, Microsoft and Hulu apologized and claimed to stop the practice.…>>

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Here’s to the crazy ones

Somewhere in the basement, I have a photo that was taken of me as a young, long-haired art director in 1987. It is a polaroid of me sitting at a drafting table, using a burnisher to rub Letraset into a headline that would be pasted on a key line to create an ad that would run in the newspaper. There will be many blog posts written about the passing of Steve Jobs. This is my personal experience of how Apple changed my world.

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I just tweeted your business, but nobody was home

Walk into any establishment today and you’ll inevitably run smack dab into a sign that says “Follow us on Twitter.” Generally it’s communicated on everything, and proudly indicates “Yes, we have checked that box off on our marketing tactic list.” Unfortunately many of these Twitter accounts are unmanned or only exist to tweet the latest sale, special or company news. What a shame.

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